How to Use SMS to Generate Repeat Business and Build Customer Loyalty

Would it surprise you to learn that over half the world’s entire population now owns a mobile phone? According to recent research, over 5 billion people worldwide out of a total 7.9 billion own a mobile device. The number of mobile phone users is expected to continue to increase, with a projected number of 7.33 […]

3 Ways to Increase Repeat Sales in last-Mile Markets

In last-mile markets, building positive relationships with low income consumers is critical if businesses intend to increase repeat sales and foster sustainable, long-term sales growth. With the right tools and technologies, last-mile distribution businesses in emerging economies can move beyond one-time or limited sales interactions, and provide consumers with the options they need to make […]

5 Ways to Grow Your Distribution Business

Running a product distribution business for consumers in emerging markets is a complex operation with many moving parts, from managing inventory and sales agents to identifying qualified consumers, to managing installment payments. Growing this sophisticated Pay-As-You-Go business model takes considerable strategizing and coordination. Since 2012, Angaza has supported the growth of over 150 last-mile distributors […]

Why Bulk SMS is a Necessity for Pay-As-You-Go Distributors

Pay-as-you-go (PAYG) financing greatly increases access to life-changing products for consumers while providing product distributors with lower financial risks as they scale in emerging markets. The nature of pay-as-you-go loans extend and deepen the relationship between buyer and seller, turning what could be a one-time purchase into a months and even years-long financial and service […]